Improve sustainability without damaging the brand
The past World Bio Markets Conference in Amsterdam proved an interesting happening, not so much because of what was said, but more explicitly because of what was not dealt with. Sustainability was the overarching conversation topic of the conference. Although sustainability is a broad and complicated concept, companies seem to limit themselves to only a
Innovative materials: designers often better understand their value
Ahoy Rotterdam was the scene of the Material Xperience trade show. The show exhibited a large number of new and innovative materials. ‘Meet the future of materials’, was the slogan of the trade show, and bio-based, circular economy and sustainability were frequently discussed topics. Particularly for interested visitors not familiar with the latest material developments,
New materials as a source of inspiration for the fashion industry
Textiles made from pineapple leaves, self-massaging clothes, dresses made from fungi… During Material Xperience 2018 (13-15 March, Ahoy Rotterdam), fashion professionals can enjoy the marvel and the opportunities of many new materials. Trends in new materials for fashion According to the organizers of Material Xperience, there are some important trends in the fashion industry. The
Towards circular fashion
It is an unfortunate fact that clothes, even those made of organic, low impact or recycled materials, are often not reused or recycled themselves. The majority end up in landfill or are incinerated. Inspired by the recently launched partnership of Metabolic with Fashion for Good, Metabolic looks at the dirty secret of the fashion industry,
Transnatural Design artfully experiments with nature
Transnatural Design, located in an Amsterdam basement, is an organisation that ‘offers smart design and breath-taking art in which nature & technology come together in unison…. Transnatural explores ways how to (re-)design our living spaces so that humans, nature and technology can expand, enrich and feed each other.’ Transnatural is an organisation that brings together
Myco Design Lab: art meets industry in mycelium
The Myco Design Lab of the international art foundation Mediamatic based in Amsterdam, links the worlds of industry and art. This program is about everything we can do with mycelium, the predominantly underground fungi threads or hyphae that form the vegetative part of fungi. The Myco Design Lab researches, grows, changes, shows, eats, cooks and
Design promotes the biobased economy
How does one draw public attention to the new, green economy? And the industry’s attention? The answer: call in the creative people, the industrial designers, the architects, the game and the fashion designers. In short, the people with creative ideas. They are keen to make new designs in view of the new sustainable materials, but
















